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Why Us


At the inception of mindStart, we asked ourselves the question “why does customer service outsourcing have such a negative connotation?” We were fed up with lousy experiences and decided to do something about it. At mindStart, our goal is to change the perception of the customer service industry by offering a five-star customer service program that our clients – and their customers – actually enjoy.
Whether you’re looking to optimize your business process by outsourcing (aka BPO), increase your customer satisfaction rankings while developing brand loyalists, or interested in cost-containment and flexible pricing for seasonality in your business, mindStart was built to help growing organizations meet their everchanging needs.
We are based in Austin — the live music capital of the world, home to entrepreneurial groundbreakers like Dell Computers, Whole Foods, SolarWinds, and Tesla — and a pretty awesome place to work. Being from here means we appreciate the spunk, scrappiness, and start-up culture that so many of our clients hold dear. It also means we have a great talent pool to draw upon. We have also expanded to work with talented agents from all over the U.S. and have a call center in Guadalajara, Mexico to better support clients requiring bilingual agents, more flexible hours, and more flexible pricing structures.
Providing quick, around the clock, support to answer your customer’s questions – whenever they need it, regardless of the channel.
Monitoring your social media platforms to ensure brand credibility so that you don’t have to.
Working with your resources to create informative content that allows your customers to solve problems on their own.
Creating systems and processes that improve our database of information on your product to optimize the best support solution for your business.